In 1902, in Red Bank, New Jersey, the three Charters sisters, Pam, Liz and Myra, have inherited a chicken farm and, they hope, a substantial sum of cash from their aunt Cora. The girls plan to use the funds to travel and seek rich husbands. When lawyer Hoskins informs them that the amount is quite small, the sisters decide to pool their respective shares and have one of them pretend to be the "wealthy" Miss Charters. They reason that after she has found a rich husband, the other two should have no problem attracting similar males. Pam is selected to be "rich," while Liz and Myra are to play the roles of her social secretary and maid. They move to the luxurious Chalfonte Hotel in Atlantic City and, while checking in, meet millionaire Steve Harrington. Steve sends Pam champagne, which is delivered by the wine steward, Mike Bailey, who takes a fancy to Myra. The next day, Pam fakes a drowning accident in the hope of being rescued by Steve, but winds up rescuing him with the help of his friend, Van Damm Smith, another apparent millionaire. Both Steve and Van begin an earnest courtship of Pam, while Myra sees Mike. The girls's expenses mount up and soon they are short of cash with no proposal of marriage in sight, as both of Pam's suitors are interfering in the other's courtship. Pam decides to invite Liz along on the next date on the pretext that it is Liz's birthday. While Myra and Mike go to the carnival, the foursome goes dancing. Steve begins to show interest in Liz and Van finally proposes to Pam. She decides, however, to tell him the truth about why she is there, only to discover that Van is there for the same reason. They decide to go no further and resolve that theirs has been a summer romance. Later, Steve comes to confirm what Van has told him, that Pam is in love with Steve. After Pam agrees to marry Steve, the sisters, still playing their respective roles, leave for his home in Maryland, where they are welcomed by his sister Miriam. Responding to a telegram from his old friend, Miriam, Van then shows up at the local Hunt Club Ball. Pam asks to be excused from riding in the hunt, and when Steve invites Liz to go in her place, they become interested in each other. In an attempt to get the right couples together, Miriam announces her engagement to Van. Van confesses to Pam that he is still in love with her while Steve realizes he is really in love with Liz. As the couples re-organize, Mike shows up and Myra reveals that they were married that afternoon, thereby ensuring that all three sisters have finally found the mates they want.
